Association Name and Logo Rationale

In order to clarify the mission and purpose of the organization, the key word in the association name has been updated from "Camping" to "Camp."

The icon shows two people, one smaller than the other, representing relationship, mentoring, and community. The figures are stylistically rendered to also suggest a bridge or transition - learning, growth and success. When displayed in color, the logo's vibrant colors connote diversity, while the stylistic line beneath suggests a connection to nature.

The design of the name combines the word "CAMP" in a bold, playful, hand-drawn style with a more straightforward treatment o the words "american" and "association." This stylistic combination captures two different elements of the ACA personality. It is at once an organic, community-based support system and a respected corporate entity.